What is a landing page?

A landing page is a one page website that helps you capture leads and establish your brand, product, or service online. Landing pages can easily be linked with social media platforms like Instagram, Twitter, Facebook, and LinkedIn.

Who is a landing page good for?

Landing pages area a good option for anyone who wants to have a strong digital presence but doesn’t have the time or content to fill up a traditional 3-5 page website. Influencers, serial entrepreneurs, app companies, and brick and mortar businesses could all benefit from a landing page.

Influencers

Smart influencers use landing pages to encourage their followers to sign up for their email newsletters. This is an effective strategy because an email list lets you have a direct connection to your fans and supporters that is not dependent on a third party social media platform. You can use this direct connection to sell products and services or get feedback.

Entrepreneurs

It is common for entrepreneurs to have several great ideas in development at one time. It can be tough to know which to focus on at what time. A landing page can help solve this problem because it is a relatively low cost way to quantify which ideas are most popular. For example, if you could not decide whether you should start a clothing brand or an online course, you could launch a landing page for both ideas and pursue the one that got the most email sign ups when you promoted it on social media. When you decide to pursue the less popular idea, you still have access to those people who indicated interested by providing their email.

App Companies

App companies use landing pages to advertise the upcoming launch of their app. A landing page can provide a quick overview of the app’s features. Then, the website visitor is prompted to enter their email to be notified when the app launches. If you wait to create the website for your app until your app launches you’ve waited too late.

Brick and Mortar Businesses

Some business work almost exclusively offline through word of mouth and foot traffic. They only need a website to apply for a loan, explore ecommerce, or get a professional email address. Landing pages work for these businesses because they are simple, low maintenance, and fulfill the requirement of having a website.

Red Sunflower landing pages include a domain, hosting, and a custom design.

Prices start at $250. Are you interested in a custom landing page for your business? Fill out the form below: